The Shop

kitesurf shop poole


Est. 1985

We have been selling watersports equipment on the Sandbanks peninsula for over 30 years.

Our new shop is based within The Watersports Academy, Poole's biggest watersports tuition and rental centre. Sandwiched between the open water of Sandbanks beach and the shallow Poole Harbour we are in the ultimate location for watersports on the South Coast.

Our shop is fully stocked with carefully selected products that we know you'll love.



Our recent expansion takes FC HQ to our new warehouse in Poole, open to customers.

In our new warehouse we stock a huge range of carefully selected kite and SUP kit. Our kite guru Justin Bufton is on hand to offer the very best advice, based on his wealth of experience testing the products.

Our HQ is open weekdays, by appointment only, so give us a call.


Justin Bufton is our dedicated kitesurf manager and test rider for The Kite Mag.

Justin's experience riding all of the latest kit and absolute passion for the sport enable him to offer the very best advice. Whether getting into the sport for the first time or looking to take your wave riding to the next level, talk to us about what kit is best for you.

Foiling is an incredibly exciting new aspect of the sport, allowing us to get out in the lightest winds and experience a totally new sensation. We have a range of foil boards in stock, so pop into our shop to find out more.



Paddleboard demo centre, Sandbanks

With a range of the most popular hard SUPs from JP, Naish and Starboard in stock, we can help you get on the water on a SUP you'll love, whether wanting a touring board, a surf specific SUP or an all rounder.

We are a Collection Point for SUP Inflatables, our sister company and the UK's biggest inflatable SUP store. For the best package deals and most choice available online, head to, or give us a call in the shop for more information.


Wetsuit and waterwear options that will be perfect for your needs and budget.

O'Neill, Mystic and Prolimit offer the very best in waterwear technology, for whatever watersports you're into. Come down to our shop to get some advice, try on some wetsuits and then head straight out onto the water. With accessories ranging from GoPros to beach towels we've got it covered.


Find Us

Come to the Watersports Academy or our HQ & Warehouse

FC Watersports Shop, The Watersports Adademy, The Sandbanks Hotel, Sandbanks, Poole, Dorset, BH13 7PS

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FC Watersports HQ, Unit 7 Pottery Business Park, 65-67 Ringwood Road, Parkstone, Poole, BH14 0RG

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CALL: 07801 266108




Copyright © 2017 FC Watersports. All rights reserved. | FC Watersports is a trading name of FC UP Sports Ltd, registered in England and Wales, company number 10027609 | VAT no. 238 1864 88 | Registered office address: Towngate House, 2-8 Parkstone Road, Poole, Dorset, United Kingdom, BH15 2PW | Website by Good Design Works